Brand Appeal Worksheet

£2.00

This worksheet provides an opportunity to consider a brand proposal.  Having chosen a brand to use, it asks a number of questions about how that brand is perceived, how it appeals to consumers, and what improvements could be made.

With Answers And Interactive PDF Button

You receive:

  • 1 x Editable Word version (.docx) of worksheet, consisting of 1 page
  • 1 x Editable Word version (.docx) of worksheet with a completed example answer (using McDonald’s), consisting of 1 page
  • 1 x Interactive PDF (.pdf) of worksheet that facilitates onscreen completion, consisting of 1 page

Specification coverage:

  • OCR Cambridge National in Enterprise & Marketing (2017): Unit R066 – LO 4.2
  • OCR Cambridge National in Enterprise & Marketing (2022): Unit R069 – TA 4.1
  • OCR GCSE (9-1): Business 2 – 6.3
  • Edexcel GCSE (9-1): Theme 2 – 2.2.3